BrandefynAmazon PPC management that stops paying for clicks that don't sell
What you get
What's included
- Full account audit with ACoS and TACoS targets per product
- Campaign rebuild by product, match type and goal
- Daily search-term mining and negative keywords
- Bids and budgets tuned by placement and time of day
- Sponsored Brands video made with our AI UGC studio
- Competitor and category targeting
- Launch campaigns for new products
- Weekly plain-English report and monthly strategy call
Your first 90 days
Case study
He hired us to close his Amazon store. Five months later, he was restocking.
September 2024. A seller came to us with aging inventory, ads funded by borrowed money, and one goal: sell out profitably, repay the debt, and shut down.
70%
of the debt repaid from profit
+$6
per unit above the client's own target price
$0
ad spend in months 4 and 5
- Month 1Cut the wasteDropped PPC to about $2,000 for the month and leaned on organic orders. Rewrote the listing copy to lift conversion.
- Month 2Optimize, don't expandNo new campaigns. We tuned the existing ones and kept only the low-bid campaigns that perform best across our accounts.
- Month 3 · DecemberDemand outran supplyQ4 hit. We raised the price by $15 and capped orders, and still couldn't keep up with demand.
- Months 4–5Profit, then restockPure profit with no PPC. The client repaid 70% of the debt, kept 30% in reserve, and air-shipped new inventory.
PPC management questions
What is a good ACoS on Amazon?
One that fits your margin. Your break-even ACoS equals your profit margin before ad costs, so we set a target for each product from your real numbers, not an industry average.
What's the difference between ACoS and TACoS?
ACoS is ad spend divided by ad sales. TACoS is ad spend divided by total sales, so it shows whether your ads are also lifting organic sales.
Can I spend less on ads and still grow?
Often, yes. In one client account we cut PPC to about $2,000 a month, fixed the listing copy, and sales still rose through Q4.
Do I keep ownership of my ad account?
Always. We work through user access on your account, and every campaign and report stays yours.
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Reviewed by the Brandefyn Amazon team · Last updated November 2026
Free audit
See exactly what to fix first, free.
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+1 (786) 927-5031amir@brandefyn.com7901 4th St N #21957, St. Petersburg, FL 33702, US